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Venture Capitalists: Why They Should Be Called Capital Allocators, Not Investors

Updated: Jan 28

Venture capitalists have long been celebrated as investors of the entrepreneurial world, renowned for injecting capital into early-stage companies in return for an equity stake and the prospect of massive future returns. However, there is an increasing debate suggesting that the term "investor" may not be the most accurate term for these financial mavericks. Instead, critics argue, venture capitalists might be more aptly described as "capital allocators". Here's why.



The Mechanics of Venture Capital


At its core, venture capital (VC) is a type of private equity and a form of financing that investors provide to startup companies and small businesses with perceived long-term growth potential. The funding usually comes from well-off investors, investment banks, and other financial institutions. In return for their investment, VCs usually receive equity in the companies they fund. However, the structure of these deals reveals an essential truth: VCs rarely risk their own money. Instead, they raise funds from limited partners (LPs), which typically include pension funds, endowment funds, insurance companies, foundations, and wealthy individuals. These LPs entrust VCs with their capital, hoping they will generate substantial returns.


The Role of Capital Allocators


Given this structure, it becomes clear why the term "capital allocator" might be a more accurate descriptor for VCs. The primary role of VCs is not to invest their own money but to allocate the capital they've received from LPs. This role is an incredibly complex and challenging one. It involves not only identifying promising startups and negotiating deals but also monitoring portfolio companies, helping them grow, and ultimately, orchestrating profitable exits. Venture capitalists must be adept at evaluating the potential of different ventures, deciding how much capital to put into each, and when to exit the investment. This requires a deep understanding of markets, an ability to assess and manage risk, and a keen sense of timing. Their success is determined not by how much of their own money they put at risk, but by how well they allocate their LPs' capital.


Not Just Semantics


The term "capital allocator" is not merely a semantic change, but it reflects a fundamental truth about the nature of the venture capital industry. VCs are intermediaries, tasked with the responsibility of directing capital from those who have it (LPs) to those who can put it to the best use (startups). In this sense, they are more akin to asset managers than traditional investors. Moreover, this shift in perspective can have important implications for how we evaluate the performance of VCs. Instead of focusing on the absolute returns they generate, we might instead look at how effectively they deploy capital. This could encourage VCs to be more strategic and disciplined in their investment decisions, which could ultimately lead to better outcomes for both their LPs and the startups they fund.


Implications for Accountability and Performance Measurement


Referring to VCs as capital allocators could also change the conversation around accountability. If we see VCs as investing their own money, then they bear the risk and the potential rewards. However, if we see them as managing other people's money, then they have a fiduciary duty to act in the best interests of their LPs. This perspective could encourage greater transparency and oversight in the VC industry. Performance measurement is another area where this perspective shift could have significant implications. Traditionally, VC performance has been evaluated based on Internal Rate of Return (IRR) or multiple on invested capital (MOIC). However, these metrics may not fully capture the effectiveness of capital allocation. If VCs are seen primarily as capital allocators, then metrics such as the Sharpe ratio, which measures risk-adjusted return, or the Public Market Equivalent (PME), which compares the returns of a VC fund to a benchmark index, could become more prevalent. This could provide a more nuanced view of VC performance, taking into account not only the returns they generate but also the risks they take on.


Encouraging Diversity and Innovation


Labelling venture capitalists as capital allocators also has the potential to drive increased diversity and innovation in the sector. The VC industry has often been criticized for a lack of diversity, with a significant concentration of funding going to entrepreneurs of a certain demographic or geographic location. If VCs see themselves primarily as capital allocators, they might be encouraged to cast a wider net and consider a broader range of startups. This could lead to a more diverse and inclusive startup ecosystem, fostering innovation, and creating more opportunities for underrepresented entrepreneurs. Furthermore, venture capitalists might become more innovative in their investment strategies. Recognizing their role as capital allocators could encourage VCs to look beyond traditional industries and explore emerging technologies and sectors. This could spur technological advancement and economic growth.


Reframing venture capitalists as capital allocators rather than investors can provide a more accurate understanding of their role and potentially lead to improved practices within the industry. It highlights their primary function of directing capital from those who have it to those who can put it to the best use, while also encouraging greater accountability, more effective performance measurement, increased diversity, and innovation. While this shift in perspective may not transform the industry overnight, it could pave the way for a more nuanced understanding of the role of VCs in our economy, leading to more effective strategies, better outcomes for startups and LPs, and a more vibrant entrepreneurial ecosystem. Just as venture capitalists play a vital role in allocating capital to fuel innovation and growth, it is equally important to allocate the correct labels that accurately reflect their roles, responsibilities, and impacts. As the venture capital industry continues to evolve, the terminology we use to describe it should evolve as well.

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